The two leaders in TV entertainment were teaming up in one awesome package called ‘ultimate on demand on Sky Q'. This partnership was challenging as we needed to develop a concept which could abide by both brand guides and TOV as well as be updatable as new show's were released. We needed to ensure both brands in the partnership were given equal love. We creatively brought this proposition to life by first showcasing Sky Q’s slick user interface to make clear where both of these epic channels would live, before transporting the viewer into the wealth of entertainment now available, giving the best of both worlds.
Agency: Fall Off The Wall
Creative Director: Marlon Griffin
Lead Creative: Jenna Russell
Creative: Rod Elms
Exec Producer: Laice Gregory
Lead Motion: Mark Wingell
Motion Designers: Luke Georgio, Hieran Chauhan